Paris-dependent DJiT, the French startup behind the popular DJ app edjing and far more just lately a hardware device named Mixfader, has raised a even more $two.6 million.
The new round of funding — its 1st given that raising $two.five million again in late 2013 — was led by XLR cash, and Bpifrance, together with participation from a quantity of people.
They incude Jean-Charles Carré, Manager of David Guetta, and DJ and producer Martin Solveig, who also join DJiT’s new advisory board.
Stéphane Bohbot, founder of Innov8 Group, also invested and is getting namechecked particularly for his abilities in retail and connected objects, a thing that the startup hopes to leverage as it seeks expansion through hardware not just software program.
To that conclude, DJiT suggests it programs to use the extra cash to enlarge its product or service vary, produce its international companions community, and to accelerate ongoing revenue negotiations.
That should really see it get Mixfader, its connected hardware mixing and ‘scatching’ device, into far more European retailers beyond the company’s possess internationalised internet site and current partnerships with French retailers Boulanger, Colette, Lick and Fnac.
Jean-Baptiste Hironde, CEO of DJiT, suggests in a assertion: “Our ambition is to make DJiT the 1st app and bodily products ecosystem totally devoted to new music. This approach led us to be one particular of the most effective candidate to turn into the 1st french unicorn of the new music sector”.